Baseball Performance Lab

Our Team

Baseball Performance Lab Team

Baseball Performance Lab team has been pulled together to assemble a unique team of movement, analytics and baseball minds.  This team of experts is creating a new way of looking at and analyzing the baseball swing and equipment.

Liam Mucklow

Founder

Liam Mucklow

LIAM MUCKLOW

Founder

Liam is a lifelong golfer and general sports enthusiast.  Born and raised in Edmonton, Alberta, Canada Liam and his family have always sports and coaching as an integral part of their lives.  In High School, Liam played 5 varsity sports and he continued this to University where he was on three Varsity teams simultaneously winning medals in Badminton and Golf while being captain of the Volleyball team.

In his professional life, Liam initially started out trying to provide golfers with the same experiences that he was afforded as being one of the top Long Drivers in the world and later competing on various professional tours around the world.  The Golf Lab was founded in 2009 with Academy and Headquarters for Research and Development in Toronto.  There are currently over 1000 Golf Lab Certified Professionals around the world, as well as satellite locations in Madrid, Seoul, Kuala Lumpur and Singapore.

In 2019, Liam began research into the Bat-Swing relationship in Baseball.  Later that year The Baseball Performance Lab was founded in partnership with Marucci Sports in Baton Rouge, Louisiana.  The BPL now works with athletes whose career earning total over $1 Billion.  Liam continues to bring his passion for performance and power to both golf and baseball.

MICAH GIBBS

Dir. Player Development

MICAH GIBBS

MICAH GIBBS

DIRECTOR PLAYER DEVELOPMENT

Micah Gibbs played collegiate baseball for three years at Louisiana State University where he won a National Championship and achieved All-American recognition. In 2010, he was drafted in the 3rd round of the MLB Amateur draft selected by the Chicago Cubs organization. He played six full seasons of professional baseball. 

After concluding his playing career in 2015, he joined the LSU Baseball Coaching Staff and helped lead them to an appearance at the 2017 College World Series. While on staff at LSU, Micah completed training at OnBaseU, strengthening his innovative approach to hitting. 

Excited and passionate about this opportunity, Micah sees his work at the Baseball Performance Lab as his greatest opportunity to impact the game he loves. Through unrelenting study and the immersion of technology into the swing, Micah is changing the game for hitters.

JONNY COLLINS

Lead Lab Technician

JONNY COLLINS

JONNY COLLINS

LEAD LAB TECHNICIAN

Jonny attended Georgian College in 2014, where he played 4 years on the Collegiate Golf Team. During these years he was a part of the 2016 Provincial silver medalist team, the 2015 Provincial bronze medalist team and competed in 2 Collegiate National Championships and 2 College/University Championships.

Since graduation, his focus has been teaching, applying the same passion and dedication he once had for competitive golf. He has been a part of The Golf Lab team for 2 years and has helped facilitate Professional Educational Seminars across Asia, and Europe. He has been involved in The Baseball Performance Lab since its inception. Jonny has immersed himself in both golf and baseball technology including GEARS, Swing Catalyst Motion Plates, KVest and Rapsodo.

JIM WINBURN

Machine Learning

JIM WINBURN

JIM WINBURN

MACHINE-LEARNING ENGINEER

Jim has been a machine-leaning practitioner for 10 years. His background and education is computer science, engineering and robotics. Jim started his career as an electronics engineer in offshore oil and gas exploration beginning in the late 1970s after military service and school. In the 1980s, Jim joined ABB and achieved Senior Systems Engineer certification. Jim was hired by an ABB client, Boise Cascade in the 1990s as Lead Applications Developer where he developed several major applications including a corporate wide EIS. Jim changed sectors in 2000 and was promoted in 2005 to an Executive Director of IT in the Pharmaceutical clinical research industry.  Jim invented and developed a patented document security protocol for clinical trials and was promoted to VP of Strategic Technology. This is where he started exploring Ai/ML for the clinical research industry. In 2012, Jim cofounded Acorn Applications LLC and solved several major intractable problems with patient recruitment and study site selection utilizing machine-learning. Jim’s company was acquired by Wirb Copernicus Group in 2016. Jim holds all of the Stanford / Deep Learning.ai certifications.

Jim has always had a passion for baseball and sports analytics, so given a serendipitous offer to join Marucci Sports as their first Director of IT in 2017, he accepted. Completing his objectives, Jim retired in 2020 and has now founded Quantitative Sports LLC to continue his Ai/Ml  adventures.  He has partnered with Baseball Performance Lab to share his knowledge and experience with all things Ai and to continue with his passion for sports analytics.

SASHO MACKENZIE

Dir. Performance Science

SASHO MACKENZIE

SASHO MACKENZIE

DIRECTOR OF PERFORMANCE SCIENCE

Dr. MacKenzie completed a PhD in Sports Biomechanics at the University of Saskatchewan, which focused on 3D forward dynamics simulation of sport skills. He is currently a Professor of Biomechanics at St. Francis Xavier University. His research interests lie in the optimization of human movement with a strong emphasis on sport performance.  His research encompasses optimal sport movement patterns, tuning equipment to the athlete as well as the most advantageous training techniques.